paper to pixels

response driven creative

paper to pixels

Expanding on the success of their Purity is Priceless brand platform, this spot focused on Super Krill and the full line of Omega Red products. Built completely in CGI, an artful white-on-white environment served as representation of cold, pure Antarctic waters. The approach reinforced Jamieson’s purity brand, delivered on the product sourcing story, and served as a flexible canvas to beautifully weave in key benefit graphics.


  • Role Creative Lead | Cundari

  • For Jamieson Vitamins

  • Type Direct TV Spot

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